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Arjit is set to play a prominent role…

Zee TV, the iconic brand, which has been entertaining audiences for 25 years, will soon launch new shows as part of its new brand campaign Aaj Likhenge Kal.

One such project is Kalire, a desi drama helmed by renowned production house Triangle Films (Nikhil Sinha, Sohanna Sinha).

The story is set in Punjab, a rustic feel plot with a breezy romance capturing the trials & tribulations of life.

The female lead is a girl from Delhi (newbie) and the male lead is TV’s dashing hero Arjit Taneja.

Arjit gained fame for his spectacular role in Kumkum Bhagya.

The shoot for the same is set to begin soon.

Arjit and Producer Nikhil remained unavailable for a comment.

We will soon update the space with more info.

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Srividya Rajesh

Srividya Rajesh, Co Founder & Associate Editor at IWMBuzz, sleeps, eats and drinks news. With cheetah like pace and a Herculean heart, Srividya (called Sri lovingly by friends and fraternity) is undoubedtly the queen of breaking news and latest updates in the Indian television industry. With a career spanning over 12 years, Sri joined Tellychakkar.com as a core member after heading editorial duties at India-forums. Operating from Chennai, Sri has her eyes and ears on movements in Mumbai. Fearless and fierce, Sri is a revered figure in the industry. Team leader, motivator and a go getter, Sri is the pillar in the editorial foundation at IWMBuzz and is responsible for smooth functioning of the news pipeline.