About Us | IWMBuzz

In an era of rapid dynamic global changes, businesses have to collaborate pipelines and innovate in models to ensure rapid success and growth. IWMBuzz (earlier known as IndianWikiMedia) is a perfect blend of news media and advertising agency. The organization, IWM Publishing & Communication Pvt Ltd (parent company) aims to provide brands/clients with unique plethora of services which ensure apt buzz among consumers and fraternity alike.

With quality content creation and dissemination as the bedrock, IWMBuzz (earlier known as IndianWikiMedia) is unique and universal in its approach and setting of merging verticals to ensure panoramic service palette and swift, committed, dedicated execution.

One stop solution:

Why look elsewhere? IWMBuzz’s 360 degree gamut of services provide clients multiple solutions under one roof

Creative & Collaborative:

Together, we walk fast and far…leaving behind trails of success

Client First:

Brand success is our aim and ambition

Power of Ink

Content is King and we weave words to create magic


We are committed to make your business grow


ATL/ Mainline Advertising

  • Print
  • Radio
  • Outdoor/ OOH
  • TVC
  • Transit, Ambient & Innovative
  • Brand & Product Launches
  • Real Estate Project Launches, Ad Campaigns, Project Brochures, Site Branding, Broker Communication & International Marketing with Participation in International Real Estate Expos
  • Agro-chemical Product Launches, Ad Campaigns, TVCs, Rural Activations & Farmer Events

Branded Content & Online Publication

  • Branded Content Marketing – Developing a Dedicated Platform to Push regular Brand Content in form of JPEGs, GIFs, Text, Videos in the Genre of Humor, Industry Updates, World News, Audience Interest Content, Brand Marketing Content
  • Native Advertising/ Advertorials: Subtle Brand Message Integration in Content/ Article
  • Banner Ads on Online Publication
  • Video playouts on Online Publication
  • Special editorial section block dedicated to clients
  • Innovations/High impact disruption advertising
  • Content Coverage on Publication pages
  • Celebrity/ Influencer Marketing
  • Email & SMS Marketing to Online Publication Subscriber Database (4,50,000 subscribers: B2B and B2C)

Celebrity Management & Marketing

  • Celebrity Endorsements
  • Celebrity Presence for Launches & Parties
  • Celebrity driven Influencer Marketing on their Social Media Platforms
  • Celebrity Testimonial Articles & Videos for Brand Marketing & Trust Building
  • Celeb integration: Subtle brand message push integrating celebrity interviews, quotes and comments on Online Publication

Digital Marketing

  • Social Media Management – FB, Twitter, Instagram, LinkedIn, Snapchat, Youtube, Foursquare
  • Online Reputation Management
  • Blog Writing & Blog Management
  • Lead Generation Campaigns
  • Search Engine Optimization
  • Website Design, Development & Maintenance
  • Mobile Websites
  • Mobile App designs
  • Hosting Services & Server Management
  • Email, Whatsapp & SMS Marketing
  • E-newsletters

Events, Entertainment & Promotions

  • IP Events like Award Functions, Women-centric Audience Events
  • Celebrity Parties & Events
  • Conferences, Conclaves & Seminars
  • Talent Management
  • Brand Sponsorship led Events
  • In-film Advertising, In-film in TV Shows & Web Series
  • Rural Activations for Agro-chemical Brands
  • Broker/ Channel Partner Events
  • Brand Promotions/ Activations

Films/ AVs/ TVCs/ Web Series/ TV Shows/ Photo-shoots

  • Audio-Visuals for Product Launches, Brand Presentation Video, Product Training & Usage Videos
  • Sketch Videos for Brand/ Product Story-telling, Concept explanation Videos
  • Brand Viral Films for Social Media, Youtube, Whatsapp, Digital Marketing Platforms
  • TV Shows
  • Web Series/ Webisodes – Dedicated Brand Marketing Platform, Developing User/ Viewer Loyalty, Youtube Channel Management with regular Video Marketing
  • Video-shoots & Photo-shoots

Graphic Design

  • Exclusive Annual Calendars
  • Annual Reports
  • Brand Presentations
  • Brand Book/ Guidelines
  • Office Branding
  • Corporate Stationery like Business Cards, Letterheads, Envelopes, Presentation Templates etc.
  • Marketing Collateral like Brochure, Leaflets, Presentations etc.
  • POSM like Banners, Posters, Standees, Danglers, Display Units, Shelf Strips etc.

HNI Marketing

  • Targeted Marketing Campaigns for HNI’s
  • Email Marketing to Top CEOs, CXOs, CFOs, TV & Media Industry Influencer, Business Heads
  • Specially Curated Conferences, Events, IPs for HNI Customers
  • Targeted Social Media Campaigns for HNIs
  • LinkedIn Marketing for HNI Audience
  • Online Retargeting to HNIs


Siddhartha Laik, Founder, Editor-in-chief

Siddhartha Laik, Founder, Editor-in-chief

What You Think, You Become- is the motto of Siddhartha Laik’s life.

With over 10 years of experience in media and entertainment, Siddhartha believes in the importance of attitude over aptitude. With Masters in English Literature from Fergusson College, Pune (First Class) and a Diploma in Journalism, he has immense knowledge in diverse fields of editorial, content creation, effective communication, team building, leadership, motivational speaking, personality development, success principles, digital, print and broadcast media, soft skills et al.

“In today’s time it is all about multi-tasking. An individual has immense potential to break notions and conventions and explore unchartered territories. All one needs to do is work hard on self development and BELIEVE”-Siddhartha

After being part of editorial teams in organizations like Times of India, Mid Day, Magna Publication, Indian Express, Sakaal Times, Indiantelevision.com Pvt Ltd Group, in capacity ranging from a reporter to Managing Editor & Head of Business, Siddhartha is the Founder & Editor-in-chief at IWMBuzz (earlier known as IndianWikiMedia).

His role includes heading editorial, building and motivating teamforce, crisis management, business strategy and launching new properties.

A communicator par excellence, a motivator, a leader, an innovator, a risk taker, Siddhartha was awarded the Best Student in his journalism course and has also featured on India TV as a commentator, Bigg Boss as a news seeker, and is a visiting faculty in multiple media institutions.

His hobbies include playing a guitar, reading and writing fiction literature, debating and discussing on current affairs and watching superhero movies.

Ashish Banka, Founder, Chief Revenue and Marketing Officer

Ashish Banka, Founder, Chief Revenue and Marketing Officer

Vibrant is the word which is synonymous to Ashish Banka.

Founder & Chief Revenue and Marketing Officer at IWMBuzz (earlier known as IndianWikiMedia), he heads sales and marketing pipeline, brand management, corporate sponsorships and is the pivot on which decision making in the organization revolves.

After completing his MBA, Ashish gave flight to his professional ambition by working in companies like Firstsource, Investment Consultants before joining as the core member of Eggfirst Advertising and charting its success story.

With an innate passion for entrepreneurship, Ashish is a revered and respected figure in the world of advertising having successfully spearheaded multiple marketing campaigns across verticals and genres over a decade.

Demure yet dynamic, Ashish’s greatest strengths are his creativity, drive and leadership. He thrives on challenges, particularly those that expand the company’s reach. Always on the go, Ashish is a doer, an achiever with a philanthropic bent of mind. He believes in the larger cause of business benefitting the society.

In his free time, Ashish listens to music and binge read on sales & marketing literature.

Franklin Tuscano, Founder, Chief Technical Officer

Franklin Tuscano, Founder, Chief Technical Officer

He is no geek but gregarious. Ingenious, incredible and intuitive, Franklin has earned the sobriquet ‘Mr Coding Cool’.

Ever restless yet calm in demeanour, he is a modern day web wizard constantly hungry to invent and innovate, defining new parameters in the world of digital media. A born leader and a master strategist, Franklin exudes confidence and poise.

Over 7 years of experience in IT and Web Operations, he specialises in web development and integration, content management systems, open source frameworks, and server management.

After his impressive stints in organizations like Indiantelevision Dot Com Pvt Ltd, Lehren Media, Billdesk, Florix Software among others, Franklin, with a degree in engineering (BE in IT), is the Founder & Chief Technical Officer at IWMBuzz (earlier known as IndianWikiMedia). He heads the IT and auxiliary services in the organization and plays a key role in overall decision making in the business.

When not busy IT’ing’, he enjoys listening to BB King while kissing goodbye to the setting sun on a beach.

Srividya Rajesh, Co Founder & Associate Editor

Srividya Rajesh, Co Founder & Associate Editor

S for Srividya and S for Speed…

Srividya Rajesh, Co Founder & Associate Editor at IWMBuzz (earlier known as IndianWikiMedia), sleeps, eats and drinks news.

With cheetah like pace and a Herculean heart, Srividya (called Sri lovingly by friends and fraternity) is undoubedtly the queen of breaking news and latest updates in the Indian television industry.

With a career spanning over 12 years, Sri joined Tellychakkar.com as a core member after heading editorial duties at India-forums.

Operating from Chennai, Sri has her eyes and ears on movements in Mumbai. Fearless and fierce, Sri is a revered figure in the industry. Team leader, motivator and a go getter, Sri is the pillar in the editorial foundation at IWMBuzz (earlier known as IndianWikiMedia) and is responsible for smooth functioning of the news pipeline.

When on a break from chatting with her sources, Sri spends time with her lovely daughter, Nandini.