Bunaai is a clothing brand that not only produces clothing apparel, but also a variety of other product ranges like women’s accessories, footwear, home furnishings, and laptop accessories. With an objective to be an influence in the fashion industry in order to create an avenue for women to find comfortable yet classy styling products, Bunaai is led by the woman entrepreneur Pari Poonam Choudhary who was recently awarded the laurel- E-COMMERCE TECH WOMEN ENTREPRENEUR AWARD by the reputed by BW Businessworld and BW Disrupt, at the third edition of the BW Women Entrepreneurship Awards 2021. The winners of this award were selected through a strict jury process comprising of esteemed pioneers like Zia Mody, Bhuvana Ravi, and Anurag Batra. By establishing the brand Bunaai, she has ventured into the fashion industry with an intention to target women from all over the country and offer them fashion products that make them feel unique and interesting! From coordinate sets to ethnic apparel, the brand houses an exciting range of apparel, accessories, and additional product ranges like home décor and laptop accessories.
Focusing on women from all age groups, the brand is an amalgamation of different emotions clubbed into one, positivity and passion, love and support! Owing to the Founder and Creative Head- Pari Choudhary of Bunaai, the brand has gained huge popularity ever since it set its feet in the industry in the year 2016. When it comes to ethnic apparel, the brand offers a vast variety of collections like Shibori, Chanderi, Bandhej, Indigo, Bagru and Dabu, and Tye-dye collections. Since most of their apparels are hand-painted, hand-printed, and made by the technique of hand-blocking, the brand is known for its authenticity and exciting designs that it houses for one and all. What’s more is that the brand also sells footwear that is both trendy and cool. By clubbing modern trends with traditional prints, the brand is an influence in itself inspiring its loyal customers to pick out the best fashion products!
As the Founder and Creative Head of Bunaai, she received an honorary award commemorating her hard work. She opens up about her journey and the amount of hard work she had to put into this venture. Over the years, she has been dedicated to this purpose and it is the outcome of her endless work and tireless efforts that her brand has led her to win this award. To sum up, hard work and dedication are key factors to achieving success. While destiny plays an important role, it is only one’s determination that takes an individual closer to his/ her destination. Leading a brand was not easy, yet Pari Choudhary showered love and support on her brand and ultimately made her way to the top!