Blackpink’s worldwide success isn’t just due to its singing and dancing. Being worldwide style icons is also important to Korea’s hottest girl band, and as the group approaches its fourth anniversary, we’ve already seen Jennie, Sooya, Lisa, and Rosé each represent various premium brands. With all of their money and benefits, Blackpink certainly enjoys the luxury of being able to wear whatever they want from whatever brand they like.
We can tell how committed Jennie is just by looking through her Instagram account, as she is the brand ambassador for Chanel and Gentle Monster in Korea. That doesn’t stop her from trying out new looks and looking for new designers, though. It’s no wonder that millennial favorites like Marine Serre, Jacquemus, Helmut Lang, and Alexander Wang have found their way into Jennie’s closet. Brands like these allow women to appear both elegant and cool at the same time, allowing them to keep their options open. This, combined with her Instagrammable poses, help Jennie score higher in this fashion competition. P.S. All of her Chanel handbags are a yes.
Rosé is a classic Saint Laurent female, often seen wearing a blazer. Unlike her bandmates, she prefers to wear basic colors such as black, white, and blue. But she still has a large wardrobe and can surprise you by dressing in a floral dress one day and a hoodie the next
