Deepika Padukone, the leading Bollywood actress has now launched her own self-care brand for modern women. Joining the league of the top-notch Hollywood stars, Hailey Beiber, Kim Kardashian and others, the actress now owns her own skin care range, 82ºE.

The products are medically trialled, vegan, and cruelty-free, as per reports stated in The National News. The products are now available exclusively on the website. Rooted with Indian origins, the brand however, promises to serve global.

Deepika Padukone sharing insights as she launched the new brand on Instagram wrote, “The joy of building something ground up is truly second to none! After 2 years of relentless effort, I am proud to finally present @82e.official . 82e.com”

Here take a look-

Earlier sharing a teaser on her social media handle, the actress shared a long note for her new self-care brand with a promise. She wrote, “Two years ago we set out to create a modern self-care brand that is born in India, for the world. Pronounced eighty-two east, our brand is inspired by the standard meridian that runs longitudinally through India and shapes our relationship with the rest of the world. At @82e.official , we are on a mission to make the practice of self-care a simple, joyful and effective part of your everyday. And while this journey of discovery and learning has been mine so far, I’m thrilled to finally share it with all of you. With Love & Gratitude, Deepika Padukone Co-Founder, 82°E”

Take a look-