South Indian superstar Allu Arjun has found himself at the centre of a controversy following allegations made by brand manager Kaveri Baruah during a recent podcast appearance. Baruah claimed that before meeting the actor, she was presented with a list of 42 dos and don’ts, including strict instructions that she should not look into his eyes or shake his hand. The remarks quickly became a topic of online discussion, prompting the actor’s team to respond immediately.
Sarath Chandra Naidu took it to X and wrote, A recent video spreading baseless allegations about
@alluarjun
garu is completely false. The matter is being taken seriously and legal action is being initiated against those responsible. Kindly refrain from sharing unverified content.”
The note stated, “Certain recent comments made about Mr. Allu Arjun are completely baseless and untrue.
He has always conducted himself with the utmost dignity and honour.
We take these false allegations seriously.
Our legal team is initiating defamation procedings against those responsible.
We request everyone to refrain from spreading unverified information.”
The controversy began after the brand manager, Kaveri Baruah, spoke about her recent interaction with Allu Arjun on a podcast. She said, “My another interesting encounter was with Allu Arjun, the mega star of Hyderabad. South stars comes with entourage. Before meeting him, we had a note which had 42 dos and don’ts. And they have manager ka manager ka manager. They are very strict, like ‘don’t look into sir’s eyes, don’t shake your hands,” per WION. When further asked about the reasons behind the rules, Kaveri said, “Mere ko kya pata? (How will I know?) That’s the rule.” Kaveri, however, refused to give any other information.
