Thamma Enters Day 17 With a Gradual Slowdown

As Thamma moves deeper into its third week, the theatrical journey has clearly shifted into its late-run phase. Early trade estimates suggest that Day 17 brought in roughly ₹0.09 crore, pushing the film’s India net total to around ₹124 crore. The decline was expected after the film showed a sharp drop from its Day 15 collection of nearly ₹2 crore to just ₹0.11 crore on Day 16 — a pattern typical of a film nearing the end of its primary box office cycle.

Despite this fall, the fact that Thamma is still collecting anything at all — especially on non-weekend weekdays — shows that the audience base, though small now, has not disappeared completely.

Genre Strength and Mass Circuits Keep the Film Alive

From the beginning, Thamma benefitted from two things: its novelty as a horror-comedy and its placement inside the expanding Maddock Horror Comedy Universe. That branding, along with the pairing of Ayushmann Khurrana and Rashmika Mandanna, gave the film a wide initial appeal.

However, what’s keeping the film afloat in Week 3 is not the multiplex audience, but the mass belts — Tier-2 & Tier-3 cities, single screens, and towns where genre-driven entertainers continue to survive without needing massive marketing pushes. The film’s supernatural-comic tone, slapstick humour, and catchy music have remained popular in regions where audience footfall depends less on reviews and more on word of mouth.

Final Run Projection: ₹125–130 Crore Finish Looks Likely

With daily collections now consistently below ₹1 crore, Thamma is expected to wrap up its theatrical journey soon. Unless the third weekend brings a surprise bump, the film looks on track to end in the ₹125–130 crore domestic net range — a solid figure for a mid-scale genre film released in a crowded post-festival window.

Seventeen days in, Thamma may not be rewriting box-office records, but it is proving that well-packaged genre cinema still has its place in theatres. The film has moved from hype to endurance, and that — in today’s fast-fluctuating box office climate — is a win in itself.