Ravie & Sargun have been a household name for over a decade now. The power couple who made their mark in Television, OTT, and the Punjabi film industry have now forayed into production with their ‘Dreamiyata Drama’. Their recent milestone is with their show “Haale Dil,” starring Manisha Rani. The latest episode garnered an extraordinary 2.5 million views within just 5 hours of its release, showcasing the show’s explosive popularity among digital audiences.
Ravie shared a cute video with his pupon his social media when the show crossed 2 million views in just a couple of hours, which is a remarkable feat for a long format show on YT
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“Haale Dil” features Manisha Rani, known for her vibrant personality from Bigg Boss, in the role of a talkative, sweet-hearted character. The show is part of Dreamiyata Drama’s strategic expansion into digital content, offering viewers finite format dramas that break away from traditional long-running television serials.
The staggering 2.5 million views in such a short timeframe indicate that audiences are not only discovering but actively sharing and engaging with this new format of storytelling. With this level of immediate traction, “Hale Dil” demonstrates the immense potential for YouTube-based premium content to achieve viewership numbers that rival and often exceed traditional television programming.
This success adds to the momentum of Dreamiyata Drama’s content slate, which also includes other shows under the banner of Sargun Mehta and Ravi Dubey’s production house. The strong live engagement suggests that the duo’s vision of creating quality digital content is resonating well with contemporary audiences who prefer on-demand, finite storytelling formats.
