The makers of Pushpa announced the beginning of Pushpa’s rule with a video asset that kick-started the hunt for Pushpa. Over the night, the nation went all berserk after seeing the arrival of Pushparaj in a whole new avatar in Pushpa 2 The Rule. Then came the biggest blast, the first poster, on the occasion of Allu Arjun’s birthday, in which the audience saw the Pan India staar in a very different avatar that is way beyond anyone’s expectation. While flooding the entire internet universe with unprecedented chatter around it, the effect of Allu Arjun’s avatar also came to the outer world when people started recreating it and established that ‘Pushpa Raj is a rage’.

Australian cricketer David Warner was the one who added his name to the rising fever of Pushpa 2 The Rule when he was seen donning the same saree, and garlands made of lemon and flowers as in the poster. Well, this was indeed just the beginning as the rage of Pushpa Raj has now been taken across the nation. From small kids to young fans to the elder ones, the madness is truly spreading to an all-age group of people. The craze further hopped on to the social media universe with the introduction of Pushpa Raj’s filter on Instagram that gave the fans yet another platform to get themself drenched in the rage of Pushpa.

Pushpa 2 The Rule is directed by Sukumar and stars Allu Arjun, Rashmika Mandanna, and Fahadh Faasil. Produced by Mythri Movie Makers and Muttamsetty Media, the film is all for its release on 22nd December 2023.