The box office expectations from Kabir Khan’s sports drama 83 were quite high when it was released in the cinemas on Christmas weekend. Given its positive reviews, film trade analysts were expecting it to create records at ticket windows. However, the film failed to live up to its box office expectations even as positive word of mouth continues to flow in.
As per reorts in Indian Express, film trade analyst Taran Adarsh said. “The good reviews from the critics and film industry have not translated into box office numbers. People just didn’t come in. Except for the three metros, nowhere else did we see a footfall in the theaters. The movie just did not click with people. Why should we blame coronavirus? Is it not there for those who are coming out to watch Spiderman: No Way Home and Pushpa: The Rise?” he says.
Film producer and trade analyst Girish Johar suggested that 83 couldn’t fulfil the criteria of a mass entertainer and had “more of smart urban content” which could only attract the multiplex audience. “I am not saying it is a badly made film, but maybe the problem was in its conceptualisation only. It was not a massy film,” he explained.
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