Dentsu-Iwmbuzz Digital Awards

Dentsu & IWMBuzz Media Launch Stream Culture 2026 at Season 8 of the Dentsu-IWMBuzz Digital Awards

Dentsu, in partnership with IWMBuzz Media, has unveiled Stream Culture 2026, a new cultural intelligence report examining the shifts shaping India's streaming economy. Launched at Season 8 of the dentsu-IWMBuzz Digital Awards in Mumbai, the report explores how changing audience behaviour, evolving business models, emerging technologies, and cultural trends are redefining the future of streaming in India. According to findings from Stream Culture 2026, India's streaming story is moving from the age of abundance to the age of relevance. Over the past decade, affordable data, smartphone | Click Here...