Exchange4Media
India Web Fest 2025: Dr. Annurag Batra’s Special Keynote Address: The OTT Impact in Indian Media
Streaming platforms have long outgrown their “emerging trend” status in India. At Season 7 of India Web Fest, the conversation shifted from buzzwords and subscriber milestones to deeper questions about where OTT fits in the country’s evolving media terrain. Leading that conversation was Dr. Annurag Batra, Chairman of Exchange4Media and BW Businessworld, who offered a sharp, layered stance on how OTT is reshaping not just how India watches, but how its media ecosystem functions. OTT is no longer emerging—it has arrived. Advertising revenues crossed ₹40,000 crores, YouTube, A | Click Here...
Media Entrepreneur, e4m founder and Chairman BW Businessworld Dr Annurag Batra invests in media start-up IWMBuzz Media
IWMBuzz Media Network, one of India’s fastest growing media start-ups, has raised an undisclosed amount of funds in its first round from media entrepreneur and veteran Dr Annurag Batra, promoter of successful media companies, BW Businessworld group and exchange4media group (e4m). Dr Batra has angel invested in many media tech companies and backed many other upcoming and pioneering ventures in various domains. IWMBuzz, founded in 2017, is followed across geographies garnering around 20 million unique users over its | Click Here...
e4m releases Party Spokespersons 50 rankings, Sudhanshu Trivedi of BJP tops the list
The exchange4media group launched a first-of-its-kind initiative with the first-ever 50 Party Spokespersons rankings on April 28th at the India International Centre. Veteran political spokesperson and Member of Parliament Sudhanshu Trivedi was awarded the first place in the list which saw five non-BJP Spokespersons in top 10 - Randeep Singh Surjewala, Abhishek Manu Singhvi, Raghav Chadha, Priyanka Chaturvedi and Anurag Bhadouria. Amongst the BJP leaders, Sambit Patra bagged second rank followed by Gaurav Bhatia, Syed Zafar Islam and Shaziya Ilmi. The winners were selected afte | Click Here...
Casual banter with Anurag Batra
It was on the cards. The rendezvous was actually set by the will of the universe. After all, the connect was instantaneous and gratifying for the senses, evoking mutual admiration, respect and affection. It was late one fine evening when I reached out to Mr Anurag Batra, the bossman at Exchange4Media and Businessworld. Mr Batra is an institution in the field of media & entertainment business. A dynamic doyen, his tales of affable congeniality reaches fast & far. King of networking and master entrepreneur, Mr Batra is an evolved individual and a proficient professional. | Click Here...