John Lawson

Social Commerce Tactics Your Business Can Use Today From Best-Selling Social Commerce Expert John Lawson

The buying and selling online world is constantly changing. Social commerce refers to the active use of social media to successfully facilitate e-commerce transactions. What then is the difference between e-commerce and social commerce? Ecommerce, in traditional terms, was set up to take place on the brand's website. Shopify is an example of a platform that makes the sale of goods possible. Many brands have been using social media for a long time to seek potential customers, but the whole idea was to attract the customers to the said brand's website where the purchases co | Click Here...