slacktivism

Pehredaar closure: Power of slacktivism

It’s quite baffling…to witness the changing dynamics in the media and entertainment space. Television broadcasting space is high & mighty. The most powerful of people walk the corridors of content, entertaining & engaging with millions of Indians every minute of the day. However, its counterpart, the dynamic digital space is gradually marking its territory and nibbling its way into the audience space, creating a niche of its own. The television vs digital content tussle still has a major tilt in favour of the former, however, gone are the days when each plat | Click Here...