Uday Mohan
IWMBuzz Media Summit Kolkata: Fireside Chat: Bird’s Eye View: Latest Trends Guiding Innovation In Advertising
Siddhartha Laik, the Founder & Editor-in-Chief of IWMBuzz.com, sat down for a warm dialogue with Uday Mohan, COO of Havas Media India and Havas Play, for a fireside chat that really dug into how advertising is changing—fast. Uday Mohan talked about how Havas has stayed on top by leaning into change. They’ve bet big on technology, data, and research that puts the consumer first. The old ways of putting out messages through mass media are now fading. Now, it’s all about reaching the right people in the right way. Gen Z, especially, doesn’t have time for just anything; their att | Click Here...
IWMBuzz Brings Top Minds Together For Its Second Kolkata Media Summit
Morning bloomed on 27th November, 2025. With young, bright minds ambulating through Fairfield, lit up with colours sprouting from above, a big screen, and titillating visuals of the ocean and lives beneath, the day promised to entertain not just to educate, but also to echo the outcomes and aftermath that lie in the years ahead. IWMBuzz, for the second time, unveiled the media summit in Kolkata, with a fierce ambition to ideate and leverage the future of the media landscape in the country. With stalwarts from the media industry embracing the stage, followed by panel discussions and g | Click Here...