2025 has been full of ups and downs in the television world, from new shows getting into the spotlight to old ones regaining their charm, and many failing to sustain their TRP charts. However, maintaining a steady run has become a task for shows now. Amidst that, Colors TV launched another non-fiction show, Pati Patni Aur Panga, which raises the question of whether the channel is shifting its focus more towards non-fiction.
With our observations, Colors TV is shifting its attention more to non-fiction entertainment, and the trend is becoming increasingly evident. The channel’s promotional campaigns for its reality and unscripted shows are massive, while those for its fiction shows get a limited push. Colors TV is doing all it can to keep non-fiction shows in the buzz with catchy teasers, bringing in big celebrities, and adding an emotional touch with real stories.
Last year, Colors TV launched Laughter Chefs Unlimited Entertainment, which abruptly went off-air. But the second season witnessed a massive craze, and by the end of the season, its TRP crossed 2.0 TVR, making it a hit. The show featured popular stars like Rubina Dilaik, Karan Kundrra, Krushna Abhishek, and others, along with Gen-Z favorites Abhishek Kumar, Samarth Jurel, Elvish Yadav, and Reem Shaikh. This helped the show become a favorite among viewers and rightfully boosted the TRP.
To maintain the buzz, Colors TV launched new non-fiction show Pati Patni Aur Panga again with big celebrity names like Hina Khan, Rubina Dilaik, Swara Bhaskar, Abhinav Shukla and others which automatically draw viewership attention what attention to the curiousity was all the stars joined in with their partner which again brought emotional touch and fans intrigued to know about celebrity couples stayed hooked to the screens.
The biggest promotional stunt was telecasting Colors TV’s ‘Balika Vadhu’ Avika Gor’s marriage with Milind Chandwani on the show Pati Patni Aur Panga.
And now, as Pati Patni Aur Panga is ending, the hit comedy cooking show Laughter Chefs is returning with season 3, and this time the makers have got all the big names fans have been demanding from Tejasswi Prakash, Vivian Dsena, Isha Malviya, to Eisha Singh, with the iconic old jodies like Abhishek-Samarth, Krushna-Kashmera and others returning.
And the iconic Bigg Boss continues to maintain its charm in the non-fiction chart. With Laughter Chefs Unlimited Entertainment and Pati Patni Aur Panga, Colors TV has cracked the code to sustain on the TRP chart, as TRP ratings of non-fiction shows are higher compared to fiction shows.
This makes it clear that reality TV shows work for Colors TV, and they have strategically cracked the code to maintain their position.
