Srividya Rajesh in TelevisionTV News On 20 May,2021 06:30:27

Times Network To Launch Hindi Business News Channel, ET Now Swadesh

Times News Network will soon enter the Hindi news space

IWMBuzz.com exclusively reported about the Times Group entering the Hindi news space with the launch of a channel tentatively titled: Times Navbharat HD (read here).

It is said that the expected beaming time of the channel might be in July, 2021.

Now, we have further information that not one, but Times News Network, as per credible sources, is all set to launch a second channel in the Hindi (business) news space, tentatively christened, ET Now Swadesh.

“ET Now is a popular brand in the business news space and its Hindi extension aims to capture a new audience riding on prevailing editorial credibility,” says a source.

To get a confirmation on the same, we buzzed MK Anand, MD, Times Network but did not get revert till the time of filing the story.

ET Now SwadeshexclusiveTimes Network

About The Author

Srividya Rajesh: Srividya Rajesh, Co Founder & Associate Editor at IWMBuzz, sleeps, eats and drinks news. With cheetah like pace and a Herculean heart, Srividya (called Sri lovingly by friends and fraternity) is undoubedtly the queen of breaking news and latest updates in the Indian television industry. With a career spanning over 12 years, Sri joined Tellychakkar.com as a core member after heading editorial duties at India-forums. Operating from Chennai, Sri has her eyes and ears on movements in Mumbai. Fearless and fierce, Sri is a revered figure in the industry. Team leader, motivator and a go getter, Sri is the pillar in the editorial foundation at IWMBuzz and is responsible for smooth functioning of the news pipeline.