Renowned Producer and Director Ravindra Gautam will join hands with actor-turned-producer Ankur Nayyar for a gripping supernatural thriller, made for the vertical format of consumption!! Their banners, RG and Ankur Nayyar Productions, are presently working on a concept for Kuku TV, which is a nerve-biting supernatural thriller on the lines of the film Stree.
The story will be about humiliation and the soul of the dead returning to avenge the injustice done.
We hear that actor Vijhay Badlaani, who has been busy with his versatile performances in the vertical medium, will play the main negative. Recently, we wrote about Vijhay shooting with Vivek Dahiya, Eshaanya Mmaheshwari and Rashmi Gupta for a Zee Bullet microdrama for Guruodev Bhalla Productions, which was over a revenge-based concept.
Exclusive: Vivek Dahiya, Vijhay Badlaani, Eshaanya Mmaheshwari, Rashmi Gupta in Zee Bullet series
We buzzed Vijhay but did not get through to him.
This vertical format is part of the growing trend of shorter content, which has gained popularity on major digital platforms. The convenience of watching vertical short content on mobile devices has resonated with audiences, making it a popular choice for entertainment viewing. The rise of vertical medium content, as we know, is driven by the fact that the majority of smartphone viewers find it natural to consume content on their mobile phones.
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