Released on October 21, 2025, the film opened to positive attention due to its emotional storyline, soulful music, and the chemistry between the lead pair. The first three days generated strong numbers relative to their scale: ₹9 crore (Day 1), ₹7.75 crore (Day 2), and ₹6 crore (Day 3), totaling around ₹22.75 crore. Day 4 saw a sharp drop, with collections around ₹0.36 crore, bringing the four-day total to roughly ₹23.11 crore (net).
On Day 5, early estimates suggest the film added only ₹0.3–0.35 crore, taking the five-day total to approximately ₹23.4–23.5 crore (net). The decline highlights the difficulty mid-budget romantic dramas face in sustaining audience interest beyond the initial weekend, especially after the post-festive Diwali period.
Several factors contributed to the drop. The post-Diwali return to routine reduced theatre footfalls, while competition from other ongoing releases offered viewers more choices. Additionally, mixed critical reviews and limited word-of-mouth beyond the core fanbase hindered traction in cinemas.
Despite low box office numbers, the performances of Harshvardhan Rane and Sonam Bajwa continue to receive praise. Their portrayals of emotionally nuanced characters and the chemistry they share remain the film’s strong points. Similarly, the music has found resonance with audiences online, keeping interest alive beyond theatres.
While the theatrical run may be underwhelming, the upcoming digital release could give the film a wider reach, potentially attracting viewers who missed it in cinemas and helping it gain appreciation in the OTT space.
In conclusion, Ek Deewane Ki Deewaniyat started with a promise. Still, the sharp decline through Day 5 underlines the importance of strong word-of-mouth and sustained audience engagement for mid-budget romantic dramas to succeed. The film’s journey reflects both the challenges faced by such releases and the potential opportunities offered by digital platforms to reach a larger audience.
