Devajit Saikia

After announcing the tie up with Team India as Lead Sponsor, Apollo Tyres Ups the Ante with their new Ad Campaign in a Powerful Tribute to India’s Cricketing Spirit

After announcing the tie up with Team India as Lead Sponsor, Apollo Tyres Ups the Ante with their new Ad Campaign in a Powerful Tribute to India’s Cricketing Spirit

Apollo Tyres, the Lead Sponsor of the Indian Cricket Team, today announced the launch of its new brand campaign, ‘Har Safar Mein Dum Hai’. Featuring cricket icon Sachin Tendulkar alongside Team India cricketers Virat Kohli, Rohit Sharma, KL Rahul, Shubman Gill and Arshdeep Singh in official Team India jerseys, the campaign is anchored by a deeply emotional brand film that celebrates Indian cricket’s enduring spirit and its commonality with the ethos at Apollo Tyres. Set to A R Rahman’s iconic anthem Maa Tujhe Salaam, and directed by ace filmmaker Abhinay Deo, the film traces  | Click Here...