The BARC India Ratings released today, 12 March 2026, for Week 9, continue to see a dip in ratings, especially with respect to the Zee TV shows that have been performing well consistently. Amid all the competition, Kyunki Saas Bhi Kabhi Bahu Thi (Star Plus) secures a TVR of 2.1, with a rise when compared to last week, and takes the No 1 spot. Anupamaa (Star Plus) stands as the 2nd show in the rating list, with a TVR of 1.9. Tumm Se Tumm Tak (Zee TV), which had beaten Anupamaa last week, has dropped its ratings this week and takes home a TVR of 1.7.

Star Plus’ Udne Ki Aasha has sustained with a TVR of 1.6. Naagin 7 on Colors TV also has a TVR of 1.6. Star Plus’ Yeh Rishta Kya Kehlata Hai also shows a good hold with a TVR of 1.6. Zee TV’s Ganga Mai Ki Betiyan drops its ratings and gets a TVR of 1.6. Zee TV’s other well-rated show, Vasudha, also sees a drop with a TVR of 1.5. Taarak Mehta Ka Ooltah Chashmah (Sony SAB) secures a TVR of 1.5.

Colors TV reality Laughter Chef Unlimited Entertainment S3 gets a TVR of 14, while the Star Plus show Mr & Mrs Parshuram remains consistent at 1.4. Colors TV’s Mannat Har Khushi Paane Ki also sustains its ratings with a TVR of 1.3. Star Plus’ Advocate Anjali Awasthi and Jhanak get a TVR of 1.2. The Zee TV shows Jagadhatri and Lakshmi Niwas drop to get a TVR of 1.2.

Colors TV shows Tu Juliet Jatt Di, Mahadev & Sons and Dr Aarambhi stay joint with a TVR of 1.1. Mangal Lakshmi, Mangal Lakshmi – Lakshmi Ka Safar and Seher Hone Ko Hai, the Colors TV shows get a TVR of 1.0.

Overall, the shakeup in the ratings of TV shows continues this week, too. While Kyunki Saas Bhi Kabhi Bahu Thi sustains stiff competition to stay on top, the Zee TV shows – Tumm Se Tumm Tak, Ganga Mai Ki Betiyan, Vasudha, Jagadhatri, Lakshmi Niwas take a battering, with a drop in ratings. Naagin 7 does not grow in ratings this week. Tough times ahead for shows Mangal Lakshmi, Jaane Anjaane Hum Mile, Seher Hone Ko Hai.