The music of Param Sundari has been a talking point since its release, because of its varied sonic range and how its effortless blends nostalgia with contemporary vibe. After the twin success of Pardesiya and the trending sensation Bheegi Saree, the third track from the film got dropped today and it’s a marked departure from the first two tracks. The composer duo Sachin Jigar has roped in the the very popular – Aditya Rikhari – who is a regular in all the audio charts – for the third track — Sunn Mere Yaar Ve.
If Pardesiya was a hark-back to the soft love song of 90s, and Bheegi Saaree was a sizzling ode to the classic rain song of Bollywood, Sunn Mere Yaar Ve is a very urban love song, with a fresh contemporary vibe.
The video has Sidharth Malhotra lip-syncing to Aditya’s soulful voice as he expresses what true love means to him for his Sundari, played by Janhvi Kapoor. The video has a some beautifully shot montages of the lead pair, making it for an arresting watch. With its catchy hook line, words that will resonate with Gen-Z audiences and strong visuals , Sunn Mere Yaar Ve promises to be the next favourite from the album, striking a chord with music lovers across all moods.
Aditya Rikhari, sharing his excitement, said: “Being a part of Param Sundari feels truly special. Sunn Mere Yaar Ve is my new Bollywood song, and I’m grateful to be a part of this film that I myself was looking forward to. Collaborating with someone like Sachin–Jigar, whom I deeply respect, has been an incredible experience. Siddharth and Jahnvi’s chemistry looks just amazing on screen, and I can’t wait for listeners to vibe with the track the way I did while creating it. “
Sidharth Malhotra praised Aditya’s voice and the track, saying: “Sunn Mere Yaar Ve is my kind of love song—the kind that lingers long after you’ve heard it. Bringing this emotion alive on screen was truly special, and I’ve always felt that love melodies have a unique place in my journey. Aditya’s soulful touch adds an extra charm to the track, and I hope fans experience that same magic when they watch and listen to it. “
Gaurav Chaturvedi, VP, Head of Commercial Music – Universal Music Group said: Aditya Rikhari is one of the most popular singers in today’s times and he resonates with the youth all across. To have him sing this song, with the melody of Sachin-Jigar, Amitabh Bhattacharya’s words, and of course, the scene-stealing visual chemistry of Sidharth and Jahnvi – we have a potential chartbuster in our hands. We are really excited to bring this song out as a part of the Param Sundari soundtrack. “
Three songs in, and the trailer opening to an overwhelming response, Param Sundari continues to build anticipation, leaving fans eagerly awaiting the full album and full film experience
