Aditya Sharma
IWMBuzz Media Summit Kolkata: Inclusive Marketing: Building Brands For New Age Audience
Brands are trying harder than ever to connect with a wide mix of consumers, now. A recent panel discussion at the IWMBuzz Media Summit Kolkata, sculpted on inclusive marketing brought out how important it is for companies to understand not just who their audience is, but also how they think, behave, and make decisions. The panel discussion was led by Sanchita Roy, Chief Strategy Officer at Havas Media India, and joining her were Ayan Bhattacharya, Senior Marketing Manager at MYK LATICRETE India Pvt Ltd; Aditya Sharma, Head of Media & Digital at Piramal Consumer Healthcare; Samrat Sen | Click Here...
IWMBuzz Brings Top Minds Together For Its Second Kolkata Media Summit
Morning bloomed on 27th November, 2025. With young, bright minds ambulating through Fairfield, lit up with colours sprouting from above, a big screen, and titillating visuals of the ocean and lives beneath, the day promised to entertain not just to educate, but also to echo the outcomes and aftermath that lie in the years ahead. IWMBuzz, for the second time, unveiled the media summit in Kolkata, with a fierce ambition to ideate and leverage the future of the media landscape in the country. With stalwarts from the media industry embracing the stage, followed by panel discussions and g | Click Here...
India Web Fest 2025 Panel Discussion: Content Creation for Impact: Emerging Trends to Look Out For
What really drives impact in content today? Is it the metrics? The number of followers? Or is it something cavernous? Something that connects, resonates, and lasts? These were the kinds of questions tackled at the lively and thought-provoking panel discussion titled “Content Creation for Impact.” The session, moderated with poise and insight by Aditya Sharma, Head Media & Digital at Piramal Consumer Healthcare, brought together a sharp mix of voices from the evolving digital ecosystem: Pratik Gaur (Founder & CEO, Celebistaan), Aakshaye D Vyass (Marketing Head, Vini Cosmet | Click Here...