HT Media
HT Labs’ Slurrp gets Global Recognition at INMA Awards 2026 for Usha Campaign
This global recognition marks a significant milestone not just for the campaign, but for a larger movement in marketing — one that places community at its core. Behind every recipe shared, every kitchen hack exchanged, every contest participated in, and every food story told lies a thriving community of over one million home chefs that Slurrp.com has built and nurtured over the years. What began as a content-led platform has evolved into one of India’s largest appliances-led home chef communities, where passion for food meets everyday utility and shared experiences. The aw | Click Here...
HT Media Festival of Gifts 2024 is Now Live with Hindustan Times completing 100 Years of Building Connections
As the festive spirit sweeps across the nation, HT Media is ready to elevate the celebrations with the biggest-ever edition of its iconic Festival of Gifts. From 1st October to 31st October, the month-long extravaganza promises endless excitement, bringing together brands, readers, and consumers in an immersive experience like never before. As Hindustan Times marks its centenary as the "Voice of the Nation," this year's edition embodies its legacy of forging deep, meaningful connections that transcend generations, cultures, and borders. Expanding Horizons: Reaching 1 Milli | Click Here...
Inside India’s Festive Shopping Frenzy: HT Media’s 2024 Consumer Trends and Festive Insights Report
HT Media has released its 2024 Consumer Trends and Festive Insights Report, which is an important tool for marketers preparing for the upcoming festive season. The report includes detailed analyses of consumer behavior across ten key product categories and is based on the extensive data collected from Hindustan Times' Print and Digital platforms, Hindi Hindustan, and Mint. It serves as a crucial resource for brands aiming to understand India's affluent consumer segments. Key Insights to Watch The latest findings show that consumer confidence has significantly | Click Here...
Hindustan Times Launches Festival of Cricket 2024
Ahead of the two T-20 Cricket tournaments in 2024 that are set to grip the nation with cricket fever, HT Media’s print and digital platforms have launched the Festival of Cricket – a comprehensive suite of special offerings designed to captivate audiences and provide high-engagement opportunities for advertisers and brands to bask in the cricketing glory. Over three months of adrenaline-pumping action, HT Media offers tailored content-first propositions aimed to maximize impact across its print and digital platforms. HT Media’s extensive network spanning Hindustan, Hindustan Ti | Click Here...
LiveMint Unveils Al-Themed Union Budget 2024: An Opportunity for Brands to Surge Ahead
LiveMint, which is currently the world's fastest-growing news website according to Similarweb as of September 2023, is planning to launch reader and advertiser engagement initiatives for the upcoming Union Budget 2024. The theme of Mint's Union Budget offerings will be centered around Artificial Intelligence (AI), providing a unique platform for brands to showcase their alignment with innovation and India's unlimited potential. Mint is a prominent finance and business news publication in India. It has a comprehensive newsroom that covers national, international, and business news wit | Click Here...
HT Media’s FOG Campaigns Drive Clear Success Among Readers and Advertisers
In a drive to elevate its reader engagement during the recent festive season, the HT Media Group ran the month-long Festival of Gifts for its print platforms and Festival of Gold for its digital platforms across 11 locations of Hindustan Times and Hindustan. The campaigns comprised daily festive quizzes that garnered more than 6 lakh entries, of which 650 winners were announced. The campaigns also witnessed participation from the group’s 273 clients from Mumbai, Delhi-NCR, Chandigarh, Lucknow, Varanasi, Patna, Agra, etc., generating excitement among both its readers and advertisers | Click Here...
Hindustan Times Turns Blue for the Men in Blue
As the cricketing arena echoes with thunderous applause for the Men in Blue storming into the World Cup semifinals, HT Media platforms undergo an innovative transformation, enveloping the print and digital editions of Hindustan Times in an immersive shade of blue. This exciting makeover, akin to a collective roar from 1.4 billion hearts, goes beyond conventional sports coverage, symbolizing a united embrace of the nation's love for cricket. Beyond the Blue Pages This initiative reflects Hindustan Times' endearing commitment to comprehensive cricket coverage. From team performa | Click Here...
HT Media’s Print & Digital Reader Engagement Initiatives Spark Excitement Across India
HT Media's festive reader engagement initiatives, 'Festival of Gifts' for print platforms and 'Festival of Gold' for digital platforms, offering readers a chance to win daily prizes, have received an astonishing 3.3 lakh responses from across India in just 18 days, averaging 19,000 responses per day submitted across Hindustan Times and Hindustan platforms. As part of this initiative, readers were presented with questions related to festive offers and promotions of partner brands advertised in Hindustan Times & Hindustan. It offered readers a chance to win exciting prizes like sm | Click Here...