Zee Kannada, the leading General Entertainment Channel in Karnataka, takes-off on a high note with the beginning of the year to celebrate the auspicious Makar Sankranti in rural Karnataka. With much enthusiasm, Zee Kannada Kutumba will spend an entire day in a village, going back to the roots to honour the Sankranti festivities with the families of Mangala, a village close to Mandaya, Karnataka. Tune-in on 14th January to witness the day-long celebrations, as Zee Kannada’s favourite jodis get together to entertain the channel’s viewers from across the world on this auspicious day.
Celebrity jodis from Zee Kannada namely, Jodihakki, Subbalakshmi Samsara, Yaare Nee Mohini, VidyaVinayaka, Nagini&Brahmagantu, would spend their day participating invarious cultural programmes and traditional games for the community, adding to the celebrations of the state festival. Arva, famously known as Gowdru of ShreemanShrimti and Apartment Gowdru from Dance Karnataka Dance Family War Season 2, along with Nayana from Comedy Kiladigalu season 1, will host the action-packed day, providing ultimate entertainment to the people of Mandaya.
As part of the joyous celebrations of Sankranti, Zee Kannada adds to the entertainment by hosting a preeminent traditional event across villages of Hassan, Chamarajanagara, Shivamogga, and Tumkur. Villagers from these towns would be invited to give tribute and participate with much enthusiasm by decorating their cows in the most innovative manner, and an award for the most contemporary design would be given in appreciation of their efforts. The aim of the event is to acknowledge the cattle for all its offerings on this very day. Celebrating the event in the presence of the favourite Serial stars and Zee Kannada channel, would make it a day to never forget!
Commenting on the occasion, Raghavendra Hunsur, Business Head – Zee Kannada said, “At Zee Kannada, we believe it is vital for each person to stay connected to their roots and celebrate their culture. Keeping this in mind, we have decided to go to the rural parts of Karnataka to celebrate this auspicious day at a place that allows us to celebrate Sankranti in its true essence. We, from Zee Kannada, wish everybody a prosperous Makar Sankranti.”