In today’s world, what makes a great rapper? Is it the high-quality production, the moving lyrics, and the distinct personalities? These are artists who have recently caught our attention due to their personality, lyrical ability, message, impact, originality, quality, and consistency. You will undoubtedly agree with some points and disagree with others.

Travis Scott

We weren’t convinced by Travis Scott when he initially appeared on the scene. Scott appeared to be Kid Cudi 2.0, but his hard ethic and burgeoning prominence as one of hip-hop hop’s acts cannot be questioned after his amazing mixtape run and phenomenal two studio albums.

Tyler

Tyler, the Creator is a divisive personality in the music industry. Tyler can rap and produce his ass off, whether you love him or loathe him. Tyler, like Kanye, is more than a rapper; he’s an artist who has his hands in a variety of pies, from his hugely successful fashion label Golf to his tech business Golf Media and everything else this creative workaholic does. Tyler, the Creator is on his way to becoming a billionaire, but it’s too early to declare him the next Jay Z.

Kendrick Lamar

Kendrick Lamar, the new king of the West Coast, is an unstoppable lyrical force. Whether it’s dropping his excellent projects or demolishing other artists’ tracks as a featured guest, he never disappoints. Lamar is not a rapper to be underestimated, and we can’t wait to hear what he has in store for us next.